Who + What
Who is behind claremont collection?
Claremont Collection is a product line created by the owners and designers of Curious & Co. Creative, a full-service, bi-coastal design studio in the Philadelphia and San Francisco Bay areas. When partners Terry Baker, Brooke Forry and Maggie Moore aren't working on new websites and logos, they're busy dreaming up wedding invitations and pretty paper goods. Or eating pizza. Not necessarily in that order.
After planning and designing a slew of paper products for her own 2008 wedding (while sharing the entire process on a popular wedding blog), Brooke's love for the stationery industry became unavoidable; she knew that she wanted to create her own wedding invitation line someday. After partnering with Terry and Maggie to form Curious & Co., all of the pieces fell into place as their creative collaborations evolved into a full line of stationery offerings for design-minded couples.
Partnering with the talented Cleanwash Letterpress (a fellow Philadelphian) to produce each final product, the line was introduced in 2010 and new invitations have recently been added to a re-designed site as we continue on our mission to knock the socks off wedding guests everywhere.
Photos from left to right: Terry and Josh Baker, 2005, by Spencer Studios. Maggie and Drew Moore, 2006, by Gary Ventura. Indiana Moore, by Maggie Moore. Isabella invitation, by Trevor Dixon. Brooke and Nick Forry, 2008, by Evan Moore.
What is letterpress?
Letterpress printing was developed centuries ago as a means of creation for the masses. With this type of printing, a raised surface is inked and then pressed into a sheet of paper. Traditionally, pressmen used only a “kiss” impression — never leaving behind a hint of the impact that occurred between paper and type. Now with the ease and accessibility of digital printing, the need for such equipment has vanished, but the interest in this original printing method certainly has not.
Many printers today have adapted by using vintage presses in a new way, trading the “kiss” for a deep impression. Because of this impression, today’s letterpress stationery has a beautiful, tactile quality.
Text derived from/courtesy of Cleanwash Letterpress